Click And Mortar

A type of business model that includes both online and offline operations, which typically include a website and a physical store. A click-and-mortar company can offer customers the benefits of fast, online transactions or traditional, face to face service.

This model is also referred to as "clicks and bricks."

Best Buy follows the click-and-mortar business model. Customers have the choice between visiting one of Best Buy's physical locations or using the website to complete transactions. Both the store and website allow customers to compare and search for goods and purchase products.


Investment dictionary. . 2012.

Look at other dictionaries:

  • click-and-mortar — adjective only before noun BUSINESS used for describing a business that operates in traditional ways and by using the Internet …   Usage of the words and phrases in modern English

  • Click and mortar — Bricks and clicks L expression bricks and clicks (ou encore click and mortar) fait référence à des entreprises de commerce électronique qui proposent des processus complémentaires de ventes combinées : vente par internet (activités en ligne …   Wikipédia en Français

  • click and mortar — ● ►en loc. adj. ►CORP Des clicks et du ciment, par analogie avec le bon vieux brick and mortar . L idée est qu après la gueule de bois de la nouvelle économie, il serait peut être temps de se soucier de monter des sociétés ayant des vrais… …   Dictionnaire d'informatique francophone

  • click-and-mortar — /klɪk ən ˈmɔtə/ (say klik uhn mawtuh) adjective of or relating to a company which has operations both online and offline, as by having both a commercial website and a physical store …   Australian English dictionary

  • click and mortar — traditional business that has integrated the internet into its company …   English contemporary dictionary

  • clicks-and-mortar — adj. pertaining to or being a company that does business on the Internet and in traditional stores or offices. Also, click and mortar. [1995 2000; on the model of earlier brick(s) and mortar, referring to physical buildings or sites] * * * clicks …   Useful english dictionary

  • Brick And Mortar — Dans le contexte de l Internet et du commerce électronique, cette expression des briques et du ciment sert à désigner une entreprise de vente traditionnelle, donc avec des points de vente physiques dans des immeubles en dur . Cette présence… …   Wikipédia en Français

  • brick-and-mortar — adjective only before noun BUSINESS a brick and mortar business is a traditional business that does not operate on the Internet ─ compare CLICK AND MORTAR …   Usage of the words and phrases in modern English

  • clicks-and-mortar — adj. pertaining to or being a company that does business on the Internet and in traditional stores or offices. Also, click and mortar. [1995 2000; on the model of earlier brick(s) and mortar, referring to physical buildings or sites] * * * …   Universalium

  • bricks and mortar —    An established trading company (office/shop) is referred to as a brick and mortar business.     Click companies refer to internet based operations.    Companies which do both are called bricks and clicks .     Click businesses are usually more …   English Idioms & idiomatic expressions

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